The Authentic Agent Blog

5 Personal Skills Every Agent Should Possess

December 6, 2021

“What are the qualities of a successful real estate agent? What skills do they possess that I don’t have?”

In any career, there are basic essential skills you need to develop to succeed. You can split them into 2 categories: personal skills and business skills. Today, it’s all about personal skills. In this blog post, we broke them down into five easy-to-follow sections.

Personal Skill #1: Discipline.

Real estate is a business. In order to succeed, you must treat it as such. This means developing the discipline to follow through on your plans and commitments each day, week, month or year—no matter what life throws at you along the way. 

Being an entrepreneur is a lot of fun, but it also comes with a lot of stress and accountability. 

It’s easy for productivity levels to drop off if there isn’t someone constantly pushing you forward. This is where YOU need to hold yourself accountable. Find ways to stay motivated and excited about the work you are doing, set aside time for personal growth, and establish a work life balance

Personal Skill #2: Communication

As a real estate agent, your entire career revolves around working with people. Communication is a huge part in establishing a relationship but also nurturing that relationship into a lead, and that lead into a paying client. In addition to building relationships, a good agent should be able to communicate effectively with clients, colleagues and any other people involved a transaction.  

There are a LOT of moving pieces when it comes to buying or selling a home, and odds are, your client has no idea what 90% of them are. It’s your job to communicate details and next steps to your clients, you can never assume what is already known. Keep everyone in the loop and do your best to educate as you go. 

Say it with me now… “Communication is key.”

Personal Skill #3: Patience.

Patience is an essential personal skill for any real estate agent to possess.  The buying/selling process can be slow-moving. Especially when someone is dragging their feet to meet deadlines and make final decisions. 

This is a huge transaction for all involved. A little hesitancy is always to be expected.

A good agent must also know that success doesn’t come overnight either. Patience is an important skill to develop, no matter the reasons you use it for.

Personal Skill #4: Attitude. 

Your energy has a huge influence on your success as an agent. Your personality and attitude is what sets you apart from thousands of competing agents. Maintaining a positive environment around your clients will make them feel comfortable and happy in their decision in working with you. In the people-to-people business it is important to be friendly and approachable. 

There will always be ups and downs in real estate, so learning to stay positive even when times are tough is essential.

Personal Skill #5: Emotional Neutrality.

In a job that can be unpredictable and cutthroat, maintaining emotional neutrality is key. When you’re in the thick of things with clients, colleagues or other realtors, it’s easy to get caught up in your emotions at times. That’s why being able to keep your emotions under control—even when someone else does not—is so important. 

Great agents are able to keep their emotions in check so they can focus on what is being said and done—and respond accordingly instead of letting your feelings get the best of you.

Although we could go on and on, take these first 5 skills, and find a way to implement them into your daily life. Small changes over time will make a big difference in the end. Technical business skills are essential of course, (watch out for a blog post on that soon!) but growing as a person alongside your business is what is going to make the biggest difference. 

Work on yourself, grow, and watch your business follow suit.

Success is yours!


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